Digital Marketing Specialist

Full time Full day
£30,000 - £40,000 / year

The People Of: Digital is looking for a Digital Marketing Specialist to join a leading software development company. As a Digital Marketing Specialist, you will work within our client’s marketing team based in Leeds to deliver cohesive marketing campaigns across a broad range of channels. Our client is expanding and looking for someone who wants to grow with their company. Our client provides structured opportunities for its employees to lead teams and quickly progress into management positions.

As a Digital Marketing Specialist, you will:

  • Implement a SEO strategy to continue to grow our client’s online presence, measuring performance and identifying opportunities
  • Collaborate to influence our content strategy
  • Uphold and optimise our PPC advertising campaigns
  • Execute display retargeting advertising campaigns
  • Implement integrated email marketing campaigns
  • Plan and build our social media presence
  • Implement and influence our PR strategy
  • Track, report and analyse website analytics, organic initiatives, and campaigns

As a Digital Marketing Specialist, you will have:

  • A passion about all things 'Digital Marketing’
  • The need for learning and applying newly acquired knowledge with a view to maximise success and impact on lead generation
  • A positive attitude and ready to take on any new challenges
  • Excel in team environments or working
  • Exceptional organisational and project management skills

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