Communications Manager - #189722

Vacancy:

• Stellantis Communications Manager - Citroën Brand
• Permanent / Full Time
• Monday to Friday - 40 hours per week
• Hybrid role - working from home + minimum of 2 days a week at Stellantis Head Office in Coventry and occasional travel to other Stellantis locations as required

Salary & benefits:

• £44,000 (depending on experience)
• 25 days annual leave + bank holidays
• High Street Discounts
• Discounted Gym Memberships
• On Demand 24 Hour Wellbeing Service (Counselling and Advice)
• Life Assurance
• Pension
• Private GP and Healthcare Services
• Optional Private Healthcare Cover

We are seeking a Communications Manager to join Stellantis and champion the Citroën brand, shaping its voice across all channels.

Working with the Head of Marketing Communications, you will be responsible for the coordination and delivery of Citroën UK’s brand communications strategy to support business objectives and brand metric targets, in line with the overall masterplan.

The primary purpose of the position is to improve awareness levels and strengthen brand image, whilst delivering against marketing funnel objectives to support commercial and sales performance across the full customer journey.

Key responsibilities:

• Implement the UK strategic communications framework across ATL, Digital, Social and CRM channels to support commercial objectives at both brand and model level
• Continuously review performance to ensure brand KPI targets are met
• Lead and manage the development of social media marketing across all platforms to drive engagement, improve consideration, and deliver lead targets. Working with external agencies, manage the social and influencer strategy and support content creation as requirement
• Own brand management, ensuring all communications adhere to HQ Brand guidelines UK regulations, market requirements, and local tone of voice including special responsibility for Ami operations and ongoing delivery of previous generation sold orders and co-ordination of New Ami launch
• Work closely with the Head of Marketing Communications to develop and implement integrated communications plans for Citroën products and brand campaigns, targeting new vehicle customers across all relevant marketing channels and delivering a seamless, customer-centric experience from awareness and consideration to conversion and retailer engagement
• Use customer insight, campaign performance data and market intelligence to review and optimise communications effectiveness across the marketing funnel, ensuring delivery against brand and business KPIs
• Collaborate regularly with Product Managers to anticipate product updates and launches, coordinating the timely development of marketing materials and assets
• Partner with Events (BTL) and PR teams to ensure experiential and media activities are aligned with brand positioning and business objectives
• Ensure effective management of Retailer Marketing campaigns, with all assets and media delivered in line with the agreed strategic framework
• Build and maintain strong relationships with central and local marketing teams, as well as creative and media agency partners. Define briefs and plans in line with budget and strategy, including performance review and media KPI measurement
• Act as a catalyst for creative ideas, working across shared marketing functions to drive consistency, efficiency, and best-in-class execution, while proactively identifying and testing new channels formats and partnerships to keep Citroën communications fresh, relevant and competitive
• Ensure the brand is always communicated consistently both via all communications channels and within across the Citroen Retailer Network

We invite candidates to apply who have:

• At least 5 years’ experience within a Marketing role or similar position with a strong understanding of Social and Digital Marketing
• Highly self-motivated, with a strong drive to succeed
• Exceptional attention to detail, with excellent project and time management skills
• Strong influencing skills, with the ability to manage expectations across multiple stakeholders
• Adaptable and responsive, able to manage changing priorities and new challenges
• Excellent interpersonal skills, with the ability to build and sustain effective internal and external relationships
• Innovative thinker, bringing fresh ideas to achieve business and brand objectives
• Proven national communications experience in a B2C environment, with a strong understanding of consumer behaviour
• Strong creative judgement and attention to detail, with the ability to bring a fresh perspective
• Experience working in a cross-functional marketing environment

Employment: The successful candidate will be employed by Calex UK

About Calex :

Calex is an established and highly regarded provider of Learning & Development and Communications Services to the automotive industry - with clients including Stellantis, Volkswagen Group, Ford, Porsche, Mercedes-Benz and Mazda.

Formed in 1997, Calex has grown to become one of the automotive industries largest and most forward-thinking providers and more recently leaders in the design and development of learning technologies.

We now have over 450 staff in the UK, and 30 internationally.

Calex specialise in the design, development, and delivery of innovative learning programmes, predominantly within the automotive retail industry, including management, technical, aftersales and apprentice training. More recently we have begun working with forward-thinking companies within the logistics, food & beverage, and pensions sectors to enhance their training proposition via the implementation of Virtual Learning Environments, Live Broadcasting and Social Learning Platforms.

Our Corporate Vision is to ‘Deliver inspirational, technology rich, fully integrated and personalised learning programmes that deliver beyond expectation’ and we work in close partnership with our clients to identify and implement innovative and effective learning solutions.

To learn more about Calex, please visit our website at www.calexuk.com

Our Calex Core Values
We are looking for an individual who aligns with our company core values:

• Caring & Supportive
• Open & Honest
• Welcoming & Inclusive
• Collaborative & Inspiring
• Enjoyable & Rewarding
• Flexible & Adaptable
• Accountable & Reliable
• Healthy & Sustainable

About Stellantis:

Stellantis are a leading global automotive manufacturer made up of 14 iconic automotive brands including Peugeot, Citroen, Vauxhall, Fiat, Abarth, Jeep, Alfa Romeo and DS.

Stellantis UK has a national network of 795 franchised car dealerships.

Pre-employment Checks: Calex will undertake the relevant/standard employment checks with any successful candidate. This includes contacting all nominated referees, as well as checking candidate ID, driving licence (if appropriate) and right to work in the UK. Some roles may also be subject to further pre-employment checks (confirmation will be provided through the recruitment process).

Visa Sponsorship: Although Calex UK is on the register of Worker and Temporary Worker licensed sponsors, there is not an opportunity of sponsorship for this specific role.

Pay: £44,000.00 per year

Benefits:

• Company pension
• Free flu jabs
• Free parking
• Health & wellbeing programme
• On-site parking
• Store discount

Work Location: Hybrid remote in Coventry CV3 1ND