B2B SaaS - Senior Marketing Manager - #66444

BlueOptima is on a mission to maximise the economic and social value that software engineering organisations are capable of delivering. Our vision is to become the global reference for the optimisation of the performance of Software Engineering.

Our technology is used by some of the world’s largest organisations, including nine of the world’s top twelve Universal Banks, and a number of large corporates.

We are a global organisation with headquarters in London and additional offices in India, Mexico and the US. We are made up of 110 individuals from more than 20 different countries. We promote an open minded environment and encourage our employees to create their own success story in this high performance environment. 

Location: London
Department: Marketing

We are looking for a highly organised and logically-minded individual, who is a self starter and seeks an exciting marketing position within a fast-growing SaaS company to work in our London HQ office near Elephant & Castle in Central London. 

The role best suits those who have a hands-on approach, can think outside of the box and are keen to learn.

• Drive RoI positive marketing campaigns and apply a data driven approach
• Lead our messaging & positioning, content development, and customer story development efforts for the BlueOptima product landscape
• Create the go-to-market plan, working closely with Product Development, Design, Marketing, PR and Business Intelligence to build effective launch strategies, including: setting target audience and objectives, developing compelling creative assets, and launch strategies to drive demand, adoption and success of launch
• Responsible for preparing customer proof points (stories, web stories, use cases, references, videos)
• Identify product education initiatives and opportunities to ensure that our customers are always supported and fully understand the value of our propositions
• Develop a pipeline of testing initiatives to improve effectiveness of campaigns and building understanding on how to target new audiences and acquire customers through product marketing
• Contribute learnings and ideation to help build and evolve our wider brand strategies and initiatives

• 2+ years of experience in a Marketing team, ideally within the SaaS or enterprise software space
• Preference to work with data based decision making and communication to achieve outcomes
• Strong sense of ownership and a “whatever it takes” attitude towards getting stuff done
• Outstanding, written, verbal communication and interpersonal skills
• Excellent communication skills and ability to work in a team environment
• Good logical thinking and self-motivated problem solving skills
• Ability to work independently and to determine workload priorities
• A passion for products, technology and very data driven
• Experience or interested in programming skills optional

Why work for us?

We believe in an inclusive, collaborative working culture, helping every employee to have an impact. At BlueOptima, everyone has autonomy and accountability for their own successes. Join us and be part of a tight knit company, where your efforts have a significant contribution, and are recognised and rewarded. Learn, upskill and develop with rapid career growth.

Culture and Growth: 

• Global team with a creative, innovative and welcoming mindset.
• Rapid career growth and opportunity to be an outstanding and visible contributor to the company's success.
• Freedom to create your own success story in a high performance environment.
• Training programs and Personal Development Plans for each employee

Benefits:

• 32 days of holidays (including 8 bank holidays) 
• Hybrid working - 2 days remote and 3 days in the office each week
• Flexible Work from Long Distance - 4 weeks a year
• Top of the line equipment (i.e. laptop, headset, desk gaming monitor)
• Office in Elephant and Castle with free drinks and snacks
• Cycle-to-work scheme
• 12 Weeks Paid Maternity and Paternity Leave
• Pet friendly office

Salary - £50k-£60k Annual

Stay connected with us on LinkedIn or keep an eye on our career page for future opportunities!